Fatores Pessoais que Motivam a Doação de Dinheiro e/ou Bens

Rozelia Laurett, Emerson Wagner Mainardes

Resumo


Esta pesquisa teve como objetivo geral identificar os fatores pessoais que motivam os brasileiros a doarem dinheiro e/ou bens. Para alcançar tal objetivo foi realizada uma pesquisa descritiva, quantitativa com corte transversal. Inicialmente foram identificadas na literatura 58 características pessoais que tendem a motivar o comportamento de doação de dinheiro e/ou bens. Estas variáveis foram convertidas em afirmações e, posteriormente, estruturadas em um questionário. Este questionário foi aplicado junto à 1073 doadores brasileiros que afirmaram realizar com regularidade a doação de dinheiro e/ou bens. Após coletados os dados, foi realizada a análise fatorial exploratória. O agrupamento das variáveis na análise fatorial exploratória resultou em 10 fatores de características pessoais (Imagem Pessoal, Aspectos Sociais, Necessidade de Ajudar, Aspectos Econômicos, Comprometimento com o Próximo, Benefícios Psicológicos, Consciência da Necessidade, Valores Pessoais, Aspectos Demográficos e Disposição em Ajudar). Tal análise favoreceu a identificação de dimensões subjacentes das características pessoais que tendem a motivar a realização da doação de dinheiro e/ou bens.


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Terceiro Setor

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DOI: https://doi.org/10.21118/apgs.v10i3.1269

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Administração Pública e Gestão Social e-ISSN: 2175-5787

Editora: Universidade Federal de Viçosa

Google Scholar: Índice h5 6

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Esta obra foi licenciada sob uma Licença Creative Commons Atribuição-NãoComercial-SemDerivados 3.0 Não Adaptada.

 

 

QUALIS/CAPES

B1 - ADMINISTRAÇÃO PÚBLICA E DE EMPRESAS, CIÊNCIAS CONTÁBEIS E TURISMO

B2 - CIÊNCIA POLÍTICA E RELAÇÕES INTERNACIONAIS

B2 - DIREITO

B2 - INTERDISCIPLINAR

B2 - PSICOLOGIA

B2 - SERVIÇO SOCIAL

B3 - ECONOMIA

B3 - CIÊNCIAS AMBIENTAIS

B3 - PLANEJAMENTO URBANO E REGIONAL / DEMOGRAFIA